Preserve: Recycling Product and Packaging

If you’re anything like me, the sheer amount of packaging most products come excessively sealed away in is an endless source of frustration. Even if the packaging is in some way recyclable, not all facilities accept all forms of plastic and consumers often fail to meticulously separate out all of their trash. Thankfully, some companies are looking to make more creative loops and links in the supply chain to minimize waste. Preserve is one of these up and coming innovative industries.

Preserve makes personal hygiene products, such as toothbrushes and razors, and some table and kitchen ware, out of recycled yogurt cups and other grade 5 plastics. In addition to just designing with recycled material, they make it easier to recycle their products when you’re done using them. The Preserve toothbrush is packaged in a slim pouch with a business reply label and prepaid postage. You can mail in your old toothbrush when you’re done using it and the plastic handle will be recycled into other Preserve products (nylon bristles are always new). You can even sign up on their website for a toothbrush subscription and schedule for Preserve to send you a new brush on a regular schedule.

At $2.99 you can only feel good about turning a typically disposable personal product into a cycle of reuse. Not to mention a chance to reinstate the interesting producer-customer back and forth relationship that many companies have given up in favor of expansion and disposability.